COVID-19 not only put a dent in donations for nonprofits, it obliterated the option for many to hold in-person fundraising events. With disruption and uncertainty remaining for the foreseeable future, it is more important than ever to be intentional with your efforts.
Due to the Governor's restrictions on mass gatherings, we have had to shift the nonprofit showcase to a virtual nonprofit workshop. Join YOUR Union County Chamber as Community Shelter of Union County Chief Executive Director Kathy Bragg shares successful fundraising strategies from decades of experience in nonprofit management.
Kathy will share strategies that helped her:
- Triple the revenue of The Union County Chapter of the Red Cross
- Grow the operating budget of the Community Shelter from $300,000 to $3.2 million
- Grow the shelter from 5 employees to 40 employees
Kathy will also share real life anecdotal illustrations of her efforts to grow support for those she serves.
Attendees to this workshop will leave with practical skills to help them focus on fundraising with intention. The workshop is free for nonprofit employees, but registration is required.
Registration for this event is a 2-step process:
- Once you complete your registration here, you will receive a confirmation email with a link to a form.
- Once you complete that form, you will receive a second email containing information about joining the meeting. You MUST complete this step to be admitted to the meeting. Once you have completed your registration, please do not share your meeting link with anyone
Kathy is a graduate of UNC-Chapel Hill, majoring in Economics and Public Administration. She has enjoyed a 30-year career in nonprofit management. Currently, Kathy is the Chief Executive Officer of the Community Shelter of Union County. The Community Shelter provides emergency shelter and rehousing services for people experiencing homelessness. The agency also operates a soup kitchen and food pantry for community members. Since joining the shelter team in 2011, the Community Shelter has grown their operating budget from $300,000 to $3.2 million to expand their programming and reach, including developing successful re-housing programs for people experiencing homelessness. Likewise, the shelter has grown from a five-employee business to currently employing 40 employees. Kathy led the Community Shelter in its 2017-2018 capital campaign raising $4.7 million to build a new facility. The new facility, a two-building complex, opened in June 2019. This facility triples the size of the previous facility expanding from 28 to 90 beds serving men, women and children.
Prior to the Community Shelter, Kathy served as the Executive Director of the Union County chapter of the American Red Cross. Under her leadership, the chapter tripled their revenue and broadened the awareness of American Red Cross services. During her tenure, the Union County chapter achieved National High Performing Chapter status ranking it in the top 10% of Red Cross chapters in the nation. Kathy helped to launch the Charlotte region’s highly successful Tiffany Circle attracting women philanthropists who pledge to give $10,000 annually. Kathy was named to the American Red Cross President’s Advisory Council in Washington DC and received the national American Red Cross Tiffany Award for Employee Excellence, the highest honor an employee can receive.
Kathy has served on various boards of directors including the NC Coalition to End Homelessness, Union County Chamber of Commerce, the United Way of Central Carolina’s Regional Executive Council (Chairwoman 2015) and treasurer of the Union Symphony. In 2012 Kathy was named the Union County Chamber of Commerce’s Businesswoman of the Year and helped to found and lead the chamber’s Women in Business program as its first chairwoman.
Kathy resides in Monroe NC with her husband, retired Superior Court Judge Chris Bragg, where they enjoy spending time with their children and grandchildren.